Founder & CEO
Develop and execute an effective public relations strategy to meet the business objectives within schedule and budget.
Establish a media relations strategy, seeking high-level placements in print, broadcast and online media.
Leverage existing media relationships and cultivate new contacts within industry
Concept, write and publish press releases, newsletters, ads, blogs, and other digital and print materials, that resonates with the Company’s target market.
Develop a cohesive strategy for and between the Company website, social media and other digital resources and media.
Keep the Company website vital through constantly fresh and current content and design.
Use marketplace insights to develop written and visual content that engages customers and prospects.
Ensure all content is on-brand, consistent in terms of style, quality and tone of voice.
Respond to messages, comments, and mentions on all platforms.
Manage media inquiries and interview requests.